motzie12ak wrote:
Wozniak wrote:
i like my job. Picture framing is fun and i enjoy it...but it fucking blows that the owner is dumb ass who thinks that word of mouth is the only type of advertising that we need. This plus the fact that we moved and he didnt send out any fliers or anything saying "we didnt close" is killing our business and making it so my hours get cut even more.
stupid fucker
Sounds like you need a marketing expert. Shall I send my resume

But seriously, people who just view marketing as an expense are the ones that usually don't see results. If you aren't willing to put the money in for some legit marketing and advertising, it's gonna be tough.
i wouldnt really recommend anyone work for the owner directly. besides, you're nice to be put through that.

within the company we have a vinyl sign design "company" that produces vinyl banners and window decals for people (business or individual). 4 years ago he actually hired someone to make it profitable. she quit after 3 months. it ended up being her saying "i need $$$ to make this profitable" and David (owner) saying "make it profitable and ill give you $$$." after she left, the sign design stuff fell onto me (being the only other person who could figure out the sign program). i was never in charge of making it profitable at all, but i became the unofficial "lead sign designer" for the company.
the thing is, I could do a good chunk of his marketing for him from a design standpoint like mailers, fliers, updating the god awful website, etc and ive told him that but he 1-wont pay for it, 2-doesnt like an idea if it isnt his, 3-still has the same business plan he used in the 70's.
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